HARSH TRUTHS ON WHY YOU’RE NOT GROWING ON INSTAGRAM

SauceFromVeli
6 min readJan 16, 2023

Almost every other day I talk to artists, brand owners as I often see people claiming that they’re “doing everything right” but still not growing their Instagram following steadily.

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Here’s some inconvenient news: if you were doing everything right, you would be growing.

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In many aspects, Instagram growth is about subtleties, details. And each one counts.

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There are many elements that play a pivotal role when it comes to steady Instagram growth, being that I’d like to present a list of some harsh but common truths on why you may not be leveraging the results that you’re looking for:

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1- You’re not posting as frequently as you should be

Consistency is one of the most important things in life.

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If you’re not putting out content frequently, you won’t be contributing to one of your roles as an Instagram user. See, it’s Instagram’s goal to retain as many users in the platform for as long as possible.

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If you’re not putting out content, you’re not an added value (in the eyes of Instagram’s algorithm), to the platform, as you’re not providing more content for users to consume and prolong their stay in the platform.

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It’s not by chance that the top performing pages on Instagram are, for the most part, posting on a daily basis.

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In any social media platform, it is highly recommendable to post every day, preferably at the same time. This will enable you to build enough momentum to raise your page’s health score and to provide a new audience, as well as your current audience, with fresh content to consume and added reasons to stay a follower — they will know that they can expect more from you.

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Posting frequently doesn’t only play a huge role algorithmically, it mainly plays a role within your page’s perceived value in the eyes of your audience and, of course, in the eyes of brands that will be more likely to approach you for a collaboration.

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SauceFromVeli

| Music Journalist | Creative Marketing & Web3 Enthusiast | https://linktr.ee/saucefromvelitv Giving Sauce💎 On Music. Life. Society & More💜| Humanitarian